Print and Apply Labeling Machines for Case & Carton

FDA food labeling requirements generally include an accurate statement of identity, net quantity, ingredient list, allergen disclosure, manufacturer or distributor information, and Nutrition Facts where applicable. Many food and beverage labels also need compliant claims, serving sizes, country-of-origin details, and proper placement. DePersico Creative designs labels with these requirements in mind, but final regulatory review should involve qualified compliance counsel or regulatory specialists.

A primary label appears on the product package a shopper directly handles, such as a bottle, pouch, can, tub, or carton front panel. A secondary label or secondary packaging label appears on outer packaging, such as multipack cartons, corrugated cases, trays, or retail-ready displays. Case and carton labeling often emphasizes barcodes, shipping information, handling details, retail identification, and brand recognition.

DePersico Creative does not sell or install print and apply labeling equipment. The agency supports the packaging and label design side of machine-applied labeling, including case graphics, applied-label layouts, barcode zones, dieline coordination, and retailer-facing secondary packaging. This helps brand teams and packaging engineers prepare clearer, more production-ready artwork for their selected converters, co-packers, and equipment partners.

Yes. Case and carton labels can do more than identify a shipment. For retail-ready packaging, club-store cartons, multipack outers, and shelf trays, secondary packaging often carries product benefits, flavor cues, photography, claims, and brand storytelling. DePersico Creative balances these selling elements with practical needs such as barcode readability, regulatory content, pallet visibility, and converter specifications.

Barcode placement should be planned early so labels remain scannable after printing, applying, packing, palletizing, and retail handling. Designers must consider quiet zones, contrast, orientation, label size, corrugated texture, seams, curves, and equipment tolerances. DePersico Creative incorporates barcode zones into carton and case layouts so brand graphics support operations instead of competing with them.

Yes. DePersico Creative designs secondary packaging for retail-ready cases, corrugated trays, club-store displays, multipack cartons, and shipping boxes. The work can account for retailer expectations from channels such as Walmart, Target, Costco, Sam’s Club, Kroger, Wegmans, Publix, Whole Foods, and Sprouts. The goal is packaging that merchandises cleanly, protects product, and continues the brand story.

DePersico Creative serves non-alcoholic food and beverage brands, including juices, sodas, sparkling waters, teas, coffees, functional drinks, snacks, frozen foods, dairy products, condiments, baked goods, seafood, and prepared meals. Alcoholic categories such as wine, spirits, beer, hard seltzer, malt beverages, and TTB-regulated products are outside the agency’s stated scope.

DePersico Creative uses project-based, agile pricing scaled to project scope, making the work accessible to both startups and national food and beverage portfolios. Costs can vary based on the number of SKUs, label formats, carton structures, photography needs, regulatory complexity, and launch materials required. A free consultation is available to define goals, deliverables, timing, and the most efficient path forward.